Scottish Party Election Broadcast
Directed and produced Anas Sarwar’s flagship Party Election Broadcast for the 2026 Scottish Parliament campaign — a cinematic, emotionally-led political film focused on home, identity and change in modern Scotland.
The broadcast combined atmospheric documentary visuals with intimate storytelling, aiming to cut through conventional political advertising with a more human and culturally grounded tone. The film generated strong positive engagement online, and several hundred thousand views.
The PEB formed part of Scottish Labour’s wider national campaign during one of the most politically volatile Scottish elections in recent years.
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